Collecting data involves the activities performed to support data professionals with data setup, preparation, and collection. The degree of involvement analysts have with data collection depends

Although the tasks in business data analytics are iterative and not sequential, defining the business problem or opportunity is often the first step performed in any business data analytics

Before any of the detailed analytics work is performed, the stakeholders formulate the question that the analytics will answer. The research inquiries are derived from the business needs. The

It is critical to understand the custodians and consumers of data to identify the relevant stakeholders for an analytics initiative.

A collaborative visualization tool is used to gain deeper insight into the experience and emotions of customers. This human-centred design tool helps provide clarity and a shared team

Kano analysis is used to understand which product characteristics or qualities will prove to be a significant differentiator in the marketplace and help to drive customer satisfaction.

Metrics and key performance indicators (KPIs) measure the performance of the product or other attributes that are relevant to developing the product.

MVP identifies the smallest set of features or requirements needed to deliver value to stakeholders and satisfy early adopters in the shortest time possible. It focuses on core features sufficient

To effectively solve a problem, knowing and defining the problem that needs to be solved is essential. Problem discovery, problem framing, and problem scenarios and alternatives help to define

A backlog occurs when the volume of the work exceeds the product team's capacity to deliver. There are a variety of items that can be part of the backlog. Backlog management includes: